Growth in Reverse

Growth in Reverse

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Day 30: The Pop-Up Newsletter
How I added 1,749 subscribers in 30 days with a pop-up newsletter.
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Chenell Basilio
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Day 29: The freebie that converts 27% to sales
Ken skipped the traditional lead magnet and offered a piece of what already sells, converting 27% of subscribers into paying customers.
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Chenell Basilio
Day 28: This Increased Conversions by 419%
How one change helped a fashion creator boost opt-ins from 2% to 10.39%
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Chenell Basilio
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Day 27: The Repurposed Content Lead Magnet
How Lexi Grant grew her list with free, high-quality reports that didn’t require any new content.
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Chenell Basilio
Day 26: The Hand Raiser Email
One simple prompt helped identify a high-intent segment, extract their problems, and validate a new product that led directly to revenue.
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Chenell Basilio
Day 25: This One Change Doubled Engagement
A simple click trigger in an early email drove strong engagement for years.
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Chenell Basilio
Day 24: The Audience-Access Trade
How Avi added 10,769 subscribers through asymmetric partnerships.
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Chenell Basilio
Day 23: The Customized Onboarding Strategy
Passive subscribers from recommendation networks can hurt your deliverability—unless you treat onboarding like a growth strategy.
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Chenell Basilio
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Day 22: The Targeted Guest Post Strategy
Ciler wrote smart, tailored guest posts inside creator-owned newsletters, and 15% of her list came from it.
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Chenell Basilio
Day 21: The Lead Magnet Launch
A high-trust lead magnet paired with a smart rollout helped Erica grow her list and set the tone for a loyal, high-converting audience.
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Chenell Basilio
Day 20: The Community Signal Boost
How Lex Roman turned private communities into a newsletter growth engine.
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Chenell Basilio
Day 19: The Surprise-to-Sale Funnel
New subscribers get a high-value gift, and a fast-track offer that’s converting 14% into paid members within a week.
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Chenell Basilio
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